Goodbye Minutes, Hello Moments
Martin Geddes, Head of Strategy, BT
Date: Wednesday, October 28
Time: 8:45 - 9:15 AM
Location: Transformatorhuis
It's 2014. Minutes, megabytes and messages are quickly moving to
flat rate -- when they aren't given away free. Social networks are
buying minutes at wholesale to embed into their proprietary
communications worlds, and they are beginning to interconnect. Usage of
traditional telephony and SMS is in freefall. How can telcos respond?
By focusing on the needs of enterprises who want to
connect, interact and transact with telcos' mass market of consumers.
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