frog design, Executive Creative Director
Tjeerd Hoek is Executive Creative Director of Software and Hardware Convergence at global innovation firm frog design. Working with the world’s leading companies, he leads teams in establishing seamless integration between digital and physical platforms.
Tjeerd has received multiple user interface patents and is a leader in the definition of user experience guidelines. Before joining frog, Tjeerd served at Microsoft as the director of user experience design for Microsoft Windows and Windows Vista. He has developed user interfaces for some of the most widely used products and platforms in the world, including Office ‘97, Office 2000, and Office XP.